DX4 Studio believes branding is a labour of love. Your identity must be continuously nurtured and evolved — not bolted on after launch. Our senior strategists and visionary designers walk every step with you, from positioning and naming to logo, type, motion and voice.
We work directly with founders and growing brands across Chennai and Tamil Nadu — and partner with software companies and SaaS product teams worldwide on product brand identity, app marks and brand systems for their digital products. White-label or co-branded, the craft is the same.
Quick answers about logo concepts, brand guidelines, naming, file deliverables and timelines.
We present 2–3 distinct strategic directions — not five variations of the same idea. Each direction is grounded in your positioning and audience. You pick one to refine, and we iterate to the final mark together. Unlimited revisions within the chosen direction are included.
A full guidelines document covers logo lock-ups & clearspace, color system (RGB / CMYK / hex / Pantone), typography (display, body, fallback web fonts), iconography style, photography direction, voice & tone, and do/don’t examples. Delivered as a print-ready PDF plus a Figma source file your team can extend.
Yes — naming is offered as a standalone sprint or as part of a full identity engagement. We run positioning & audience workshops, generate 30–50 candidate names, score them on memorability, ownability and trademark / domain availability, and shortlist 5–7 for your team to choose from.
Every brand pack ships with vector source files (SVG, AI, EPS, PDF) for unlimited resizing, raster assets (PNG, JPG in print and web sizes), favicon set, social-profile avatars and banners, and an organised folder structure your team can hand to any vendor without confusion.
A focused logo + lock-up package runs 2–3 weeks. A full identity system (logo, type, color, guidelines, social/print collateral) takes 4–6 weeks. Naming or rebrand projects with research and stakeholder workshops run 6–8 weeks. We share weekly check-ins so you always know where things stand.
Yes — we partner with software companies and SaaS teams on product brand identity, app marks and brand systems for digital products. App icons in all required iOS/Android/web sizes, in-app brand application, marketing-site brand kit, and motion specs for splash and loaders. White-label or co-branded, on your timeline.
