Branding & identity design in Chennai, since 2008
Logos, brand systems and guidelines that make you recognisable everywhere. For growing brands, and for software teams shaping their products.
A brand isn’t bolted on after launch.
It’s built, looked after and kept consistent as you grow.
Senior strategists and designers work with you at every step, from positioning and naming to logo, type, motion and voice.
We work directly with founders and growing brands across Chennai and Tamil Nadu, and with software companies on product brands, app marks and brand systems. White-label or co-branded, the craft is the same.
What we create
From a single logo to a complete brand system. Pick what you need.
Naming & positioning
A name and a clear position that set you apart.
Logo design
A mark and lock-ups that work from app icon to billboard.
Brand identity systems
Logo, colour, type and imagery working as one.
Type & colour
Typefaces and palettes that read well and feel like you.
Brand guidelines
A clear guide so anyone can use your brand correctly.
Print & packaging
Packaging, signs and print that carry the brand off-screen.
Stationery & collateral
Cards, letterheads, brochures and presentations.
Motion & social templates
Animated logos and ready-to-post social templates.
Product & SaaS brands
App icons, product marks and brand systems for software.
How a brand comes together
Five steps, with your feedback at every one.
Listen
We learn your story, your audience and your competitors, and how you want people to feel.
Position
We agree what makes you different, and how the brand should look and sound.
Explore
We sketch several directions and show you the strongest few.
Refine
We grow your chosen direction into a full system, with your feedback at every round.
Deliver
You get every file, plus guidelines your team and suppliers can follow.
Recent brand work
Logos and brochures for clients in Chennai and beyond. See the full branding portfolio.
- 150websites launched
- 90brand identities
- 240+clients
- 380creative projects
- 2008the year we started
Trusted by 240+ clients
From healthcare to software. Most found us through a referral.
Branding questions
Timelines, deliverables, pricing and product brands. Ask us anything else.
How many logo concepts do you present?
We present 2–3 distinct strategic directions — not five variations of the same idea. Each direction is grounded in your positioning and audience. You pick one to refine, and we iterate to the final mark together. Unlimited revisions within the chosen direction are included.
What’s included in your brand guidelines document?
A full guidelines document covers logo lock-ups & clearspace, color system (RGB, CMYK, hex, Pantone), typography (display, body, fallback web fonts), iconography style, photography direction, voice & tone, and do/don’t examples. Delivered as a print-ready PDF plus a Figma source file.
Do you help with naming a new brand or product?
Yes — naming is offered as a standalone sprint or as part of a full identity engagement. We run positioning and audience workshops, generate 30–50 candidate names, score them on memorability, ownability and trademark / domain availability, and shortlist 5–7 for your team to choose from.
What file formats and assets do you deliver?
Every brand pack ships with vector source files (SVG, AI, EPS, PDF) for unlimited resizing, raster assets (PNG, JPG) in print and web sizes, favicon set, social-profile avatars and banners, and an organised folder structure your team can hand to any vendor.
How long does a full identity project take?
A focused logo + lock-up package runs 2–3 weeks. A full identity system (logo, type, color, guidelines, social/print collateral) takes 4–6 weeks. Naming or rebrand projects with research and stakeholder workshops run 6–8 weeks.
Do you provide brand identity work for software products and SaaS teams?
Yes — we partner with software companies and SaaS teams on product brand identity, app marks and brand systems for digital products. App icons in all required iOS/Android/web sizes, in-app brand application, marketing-site brand kit, and motion specs for splash and loaders. White-label or co-branded.
Idea → launch
Got an idea in mind?
A new website, app or brand, or designers to join your team. Tell us what you need and we’ll reply within 24 hours on working days.
